My Projects
I design and execute product marketing and growth systems that connect strategy, content, and product to drive adoption, acquisition, and revenue. I have built waitlist and beta strategies, designed product-led lead generation tools, and created full launch systems and resource hubs. My work demonstrates my intent to turn clarity, value, and trust into actionable growth and measurable results.
Learnify
Product marketing | growth strategy | product-led systems
Learnify is an online tutoring and learning platform for kids. I designed the platform’s online strategy and built the tools and processes to turn early engagement into qualified leads.
Gamms
Content strategy | email marketing | product marketing
Gamms is a new platform for creating and monetizing communities. I was responsible for growing their email list to over 1,700 waitlist signups and led them to 500+ active users after the beta launch.
The 4ther Firm
Product marketing | content strategy | growth systems
The 4ther Firm is a consulting agency, where I built full marketing and launch systems that converted ~12% of the email list into paying customers.